Senior FDI expertise, working directly with you.

FDI+ is an independent boutique advisory firm with international reach. We advise governments, multilateral organizations, investment promotion agencies, companies and investors — combining investment promotion expertise, strategic business intelligence and executive-level relationships to turn priorities into real opportunities.

28+

years in foreign direct investment

400+

investment projects supported

20+

Fortune 100 and Fortune 500 companies worked with

Pilar Madrigal, founder of FDI+

Hello, I’m Pilar.

My career in Foreign Direct Investment has been more than a profession. It’s been a purpose.

For more than 28 years, I have dedicated my career to connecting businesses, investors, governments and international institutions — turning strategic relationships into tangible opportunities for investment, growth and development.

I have held senior executive roles in business strategy, investment advisory and international investment promotion. As a team leader, I helped support more than 400 investment projects as part of high-performing teams, working with C-suite executives of multinational corporations, site-selection advisors, senior government officials and international organizations — across life sciences, advanced manufacturing, technology and business services.

Today, through FDI+, I bring that experience to governments, multilateral organizations, investment promotion agencies and businesses: from investment attraction strategy to international business development and M&A origination.

My purpose is to connect strategy, capital and people to create opportunities without borders.

Beyond the strategy

“Investment opportunities do not emerge from data or well-designed strategies alone. They are built on trust, on understanding how decision-makers think, and on turning conversations into results.”

Outside of work, I’m grounded and energized by my children and family — the true north of everything I do.

On the global stage

Where investment conversations happen.

Pilar Madrigal at the CEO Summit of the Americas, Los Angeles
CEO Summit of the Americas, Los AngelesHigh-level private-sector forum connecting business leaders with heads of state and government officials across the Western Hemisphere.
Pilar Madrigal at the Annual Investment Meeting, Dubai
Annual Investment Meeting, DubaiA major investment conference connecting East and West: executives, fund managers, institutional investors, family offices, sovereign funds and policymakers.
Pilar Madrigal speaking on a panel at the WAIPA World Investment Conference, Geneva
WAIPA World Investment Conference, GenevaThe annual global forum of investment promotion agencies, government officials and business leaders on FDI strategy and best practices.
Pilar Madrigal speaking at the DIHK, German Chamber of Commerce and Industry
DIHK, German Chamber of Commerce and IndustrySpeaker on international trade, investment and market entry.

Let’s exchange perspectives.

If you’re exploring global growth opportunities, investment trends, or just want to exchange ideas, let’s connect — perhaps over a virtual coffee.